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Category / Marketing Tips
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How to use Product Placement in Video Content
Over your lifetime, you would have witnessed and been influenced by countless product placements in movies. A classic example would be Tom Cruise in 1986’s Top Gun featuring Rayban’s iconic sunglasses the Aviators. Image Credit: Grailed.com The huge popularity of Aviators during the time was attributed to the film. Aviators experienced a staggering 40% increase…
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Top 5 Most Innovative Promotional Merchandise of 2019
We love innovative products that really push boundaries. In the world of promotional merchandise and branded goods, it’s easy to do what “everyone” does – a pen, a notebook, a keychain, hey – may as well throw in a lanyard too. These old favourites are well received and used. But there is nothing more memorable,…
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Why Your Business Needs Branded Merchandise
Branded merchandise or promotional products are a powerful marketing tool – no wonder why big brands like Microsoft and Commonwealth Bank always have promotional merchandise ready to distribute! Just take a look at your desk, fridge or drawers, and see how many branded merchandise you can find. You many even notice that you prefer a…
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Corporate gift ideas
Build brand loyalty and acknowledge and thank your clients, employees and suppliers with corporate gifts. They are one of the few marketing mediums you will actually be thanked for! Go with luxury promotional products as gifts and you and your business will be remembered and appreciated long after! *Did you know? 74% of people have at…
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Must-haves to run your next event
Ensure maximum impact before, during and after your conference or corporate events with products that promote brand visibility, encourage loyalty and drive home your message. Outdoor, conference, trade show, recruitment, staff day or golf day… whatever event you have coming up next make sure you’ve stocked up on essential promotional items before the big day. Here’s…
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5 promotional products every brand needs
Promotional products are the only advertising medium that can engage all the senses! Corporate merchandise and the inclusion of useful everyday promotional products in your campaigns and events can help drive positive attention to your brand and share your message whenever (and wherever) your products are on display. Here are our Top 5 Useful…
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Using bamboo in promotional products
Bamboo is becoming the go-to choice in an increasingly eco-friendly world, with more and more products being produced from this sustainable material. As the world’s fastest growing plant, and the fact it releases more oxygen into the air than trees, bamboo has positioned itself as a viable replacement for wood. Bamboo also has the ability to grow in difficult locations and with no agricultural…
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What’s new in health and fitness products
The promotional products you use leave a lasting impression and when done right they can help showcase the personality of your business. Include an enviable health or fitness product in your campaigns to help align your brand with a healthy lifestyle image and ensure you achieve a higher conversion. The rise of wearable technology and fitness gadgets means…
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2018 recruitment premiums
Enhance your talent acquisition and retention programs with a range of custom designed products. Not only can promotional products help make a statement about the style of your business, they will also leave a lasting impression with potential recruits long after they receive them. Personalised compendiums, stylish bags, trending technology and versatile merchandise all work to ensure your intern, graduate, clerkships and…
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Top 7 Wireless Chargers
Leave behind bulky charging devices in 2018 and opt for sophisticated wireless chargers to use in your marketing and merchandising. These sleek devices are a combination of function and design. Wherever they are placed they’ll bring the right kind of attention. No messy cables required and you can now charge your phone wherever you want…
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